The report says Dioz produced more than 50,000 garments, including suits, jackets, shirts and hats, for workers ranging from stadium greeters to chefs and hospitality staff. Clothing was also made for flagbearers involved in the opening ceremony.
The uniforms were reportedly delivered in June to the tournament’s 16 venues, creating a logistical challenge that underlines how much planning sits behind every World Cup. Supporters see the matchday spectacle; suppliers must prepare for thousands of staff, varied roles and demanding deadlines.
Dioz’s route into football began with Beig making uniforms for his cricket team after deciding a professional playing career was unlikely. Founded with his brother Tony in 2006, the business later expanded into the United States and grew its manufacturing network across several countries.
The company had reportedly supplied uniforms for the Super Bowl and Copa América before landing the World Cup order. Beig also said Dioz’s revenue has accelerated, with the tournament helping raise its profile among major sporting-event clients.
Kevin Klowden described the wider Los Angeles opportunity as the “equivalent of multiple Super Bowls”, pointing to the benefits for hotels, transport firms, restaurants and logistics providers as well as apparel suppliers.
For Dioz, the bigger prize may now be credibility. Beig said the company is working with “larger names that we would have never imagined we would”.
The next test will be whether that exposure leads to further contracts around future events, the UEFA Championship or the Premier League. The World Cup may be the pinnacle-but it could also become Dioz’s launchpad.