The report says pubs, bars and restaurants have recorded trade 60 to 70 per cent above normal during the biggest fixtures, particularly when England, Brazil and Argentina have been involved.
Those nations bring global followings, creating a powerful mix of local supporters, expatriates and visitors. Late kick-offs have not prevented crowds from gathering, with the district reportedly remaining busy deep into the night and, on some occasions, into the early hours.
For businesses built around food, drinks and shared experiences, a major football match can transform an otherwise ordinary trading day.
The reported increase in footfall comes as Hong Kong’s hospitality sector faces pressure from changing consumer habits. Many residents have been travelling to mainland China, where leisure and dining options can be cheaper.
That makes the World Cup’s impact particularly valuable. It has encouraged people to stay in the city, gather publicly and spend across the wider nightlife economy. The benefit extends beyond individual venues, helping sustain the area’s reputation as a destination for major sporting occasions.
There is no precise forecast for the final, but Zeman expects Lan Kwai Fong to be packed. That expectation reflects the tournament’s ability to create a shared occasion, even among supporters who may not usually visit the district.
The final will now offer the clearest test of whether the World Cup’s commercial effect can reach its peak. If the biggest nights so far are any guide, Hong Kong’s football economy may be preparing for its busiest evening yet.