The report says Moolamattom generated 11.47 million units on Thursday, compared with 5.941 million units on July 14 and 8.344 million units on July 15.
Hydel stations across Kerala reportedly produced 25.79 million units over the previous 24 hours, up from 20.553 million units on July 15. The jump reflects the immediate pressure created by a power shortfall, with World Cup viewing adding to demand from homes and public venues.
The decision marks a break from the usual monsoon approach. Generation at Moolamattom is normally reduced during this period so water can accumulate in the Idukki reservoir.
The short-term calculation is clear: keep the lights on while the tournament captures attention across the state. The longer-term cost is less straightforward.
A report puts the reservoir level at 2,327.46 feet, or 28% capacity, on Friday. That was 35.6 feet lower than the corresponding level last year. Drawing more water now leaves less flexibility for late July and August, when stored reserves can support generation and wider power-sharing arrangements.
The strategy also offers one operational benefit. Increased generation can help manage reservoir levels without opening dam shutters, allowing authorities to maintain the mandated rule curve while responding to the immediate crisis.
For Kerala, the tournament’s energy footprint may become a bigger story than the viewing figures. The next fixtures could keep demand elevated, but the key question is whether generation can return to a storage-first approach before reservoir pressure deepens.
Football may provide the trigger, but the next phase will be judged by Kerala’s ability to balance match-night demand with the power needs of the months ahead.